Twenty Years at the Waste Management Phoenix Open

The WM Phoenix Open, known as “The Greenest Show on Grass”, is a leading example of sustainability in sports. Held annually in Scottsdale, Arizona, it combines world-class golf with eco-friendly practices, led by its sponsor, Waste Management. The event showcases how large-scale events can minimize their environmental footprint and has earned various sustainability awards.

Attracting up to 500,000 attendees each year, the WM Open is one of the most popular stops on the PGA Tour. The Thunderbirds, a civic and philanthropic group, play a vital role in organizing and managing the event, ensuring smooth operations from logistics to fan engagement.

In 2003, the Thunderbirds sought a culinary and event partner for their private tent on the 18th Hole to serve between 200 and 1,000 guests over seven days. The request included full-service event planning and design, along with catering services covering breakfast, lunch, dinner, full bartending, setup and daily happy hours and snacks.

Previously, the Thunderbirds were serving concession-style food, but sought a more elevated event and culinary experience. It was essential for the new partner to meet the sustainability expectations of the WM Open, operate outdoors, adapt to weather conditions, and deliver an exceptional food experience.